Job Description
Job Description - (Former) Tour Guide
“Hi everyone, my name is Tammy! I am currently a first-year student studying quantitative sciences on
the pre-business track and a minor in Chinese.” Note that I said, “first year” and not freshman because
the latter is not gender neutral. If my supervisor was there, he would have deducted points for forgetting
to state my pronouns. My first ever job was being an unpaid tour guide at my previous university.
Despite working for the admissions office, ironically, I have since transferred colleges.
I often use this as a fun fact, people are usually surprised to learn that I used to be a tour guide. I don’t
have the typical cheerful and bubbly tour guide traits, nor do I have strong school spirit. These people
weren’t wrong. I only wore the tour guide polo because that was the only University merchandise I
owned.
So, what is a tour guide? Any college student has dealt with tour guides at some point in their lives.
Perhaps, on a college tour as an eager high school student with big dreams or as a college student
walking around campus. As someone who struggles with punctuality, tour guides act as a roadblock.
There are countless times where I took a detour due to the swarm of parents and their kids.
Despite causing traffic, tour guides serve a few purposes:
1. to represent the university
2. to act as the liaison between prospective students and the admission office
3. to answer any questions
The first and most important one is being the university’s biggest advocates. Tour guides go through
extensive training - memorising (a lot of) information, tour routes, and how to best represent the
university. Our job is to show the beautiful sides of campus - pretty, new, glass buildings and world
class facilities. At the same time, divert attention from the old and under-funded buildings. We
highlight everything the university is proud of. As a tour guide, I had to recite the University's history,
key dates, statistics, and names of random historical men who made an impact. I remember the
statistic the university most boasted was the 11-billion-dollar endowment. “This endowment can be
seen through the maintenance of our beautiful campus, hiring brilliant faculty, and funding
scholarships for outstanding students.” In other words, we’re rich but please attend this university
and give us more money.
Jokes aside, tour guides are the liaison between prospective students and the admission office.
Tour guides are closer in age to students and are still living their college lives. We went through the
admission process not long ago and can provide insight. What better way to get to know a school
than from their most valuable assets - their students?
Finally, tour guides are there to answer your questions! We are honest with our answers since we are
trying to give you an accurate view of the university. But some answers can be more performative than
others. We also always have a few stories ready when certain topics come up such as campus
involvement and diversity in the student body. These stories are from our own or our friends’ personal
experiences. As for more difficult topics, fear not, we underwent training for those too.
We received training on:
· Parents pressing on the topic of drugs and alcohol
· Difficult conversations of the university’s past controversies
· People who want to extract personal information like GPA to compare you with their child
Sometimes, it may come off as scripted but this is to uphold a good image for the University. Making a
good impression is important especially if it determines the next four years of someone’s life. I still
remember the USC tour I took when my brother was applying for colleges. A single tour can help
shape one’s view and ultimately guide their decision to attend a school. We want students to determine
if the school is a good fit for them - if they can imagine themselves here for the next chapter of their
lives.
Because of this, admission offices are thorough with the training of tour guides. A lot of people don’t
realise how much training tour guides go through. First, I went through many rounds of screening and
interviews which was daunting as a first year student. After I got in, I trained for five hours a week,
over three months. Tour guide training was like taking an extra class but not getting credit for it. I
couldn't even skip training even when my parents flew a couple thousand miles to visit me. I had
weekly quizzes and study guides to do every week. I was cramming in fear of failing the quizzes
and getting “striked out” of the program.
There was so much information we had to remember. Whether it's the inspiration for the architecture,
different types of dorms, or the mascot's history. My script for a 90 minute tour totaled to roughly 14
single spaced pages. Tour guides are always prepared to answer a wide range of questions before,
during, or after the tour. Thinking back, I am amazed at how I could cram all that information in such
a short time. In return, all we got was free admissions office merch and pizza in our monthly meetings.
All this training did not go to waste. Here are some other fun skills that I gained from this experience:
Development of a customer service persona. At the end of the day, we are selling the school and
want to put our best foot forward. Sometimes we deal with awkward or tense situations but all we can
do is simply smile. I became quicker and better at handling these difficult decisions over time.
Walking backwards! Maintaining eye contact is a basic communication skill but that means walking
backwards. The campus was hilly and had many curves and turns. I gained some bruises from bumping
into things but by the end of training, walking backwards came naturally to me.
Short term studying skills. The weekly quizzes and fear of getting dropped from the program has
made me better at cramming. I am now good at remembering random dates and names!
Although my tour guide career only lasted a year, I gained new skills that I can use in other areas of
life. Tour guides also deserve more recognition so be sure to give them a "fight on!" the next time
you walk past a tour group.
Flesch Reading Ease: 67.5
Flesch-Kincaid Grade Level: 7.4
Passive Sentences: 1.4%
Hi Tammy! I really enjoyed reading your job description, especially because I went on a lot of college tours and know how much they affect the opinions of prospective students. I especially liked your opening paragraph, it got my attention and was very funny! It is interesting to see how much work and studying actually goes into being a tour guide (besides the walking backwards ;).
ReplyDeleteHi Tammy, great read! I related to your job because I also toured many colleges as a senior in high school, but I never thought about it in the lens of a tour guide. I also never considered that someone could "deduct points" for certain language that guides would use on tours. I was wondering if you had a funny story of something that happened while on one of your tours?
ReplyDeleteHey Tammy, I liked your post. It was very readable. I've always wondered how the tour guides on campus get trained and what the process is like. It definitely seems like there's a lot more to it than meets the eye. Good post!
ReplyDeleteHi Tammy, I really enjoyed reading your blog post. I thought you made it very readable and you provided a ton of informative points throughout. You really displayed why tour guides are so important for the university and what you learned from doing this position. I still can’t believe you had a 14 page script that you had to memorize! I now have a much higher level of appreciation for the time and effort tour guides put in to their positions.
ReplyDeleteI never thought "walking backward" was a skill one needed to become a tour guide. It adds a fun little twist to your job description that made reading this so much more fun. I'm definitely going to pay attention to tour guides more often after having read this detailed description!
ReplyDelete